Rolling in the Deep by Adele- A2 Media Music Video
I love the way this music video starts. It's simple yet very effective. The use of the clapperboard and the way the colour fades out, to make the rest of the video black and white is really good! And when it turns black and white, about 13 seconds in, the music starts.
When the shot changes to the girl with the boy behind her, there is a smoke effect which I find quite effective too.
There are some shots where you see her singing and other shots where you don't. In these scenes she is sort of 'acting'. She adds these shots, varied throughout the video, possibly to add narrative. The whole music video represents the song quite well. Both the Video and the Song link together perfectly, in my opinion. Both the Song and Video are saying that the boy and girl could of "had it all" as referenced by the song and shown by the video.
Another good effect she uses is in some scenes where there are two scenes sort of 'blended' together making one of the scenes kind of transparent?
As the intensity of the song increases, the shot paces and transitions speed up. This is another reason why the video fits perfectly with the song.
At the end the final shot is of the girl with the boy behind her, then it fades out.
When the shot changes to the girl with the boy behind her, there is a smoke effect which I find quite effective too.
There are some shots where you see her singing and other shots where you don't. In these scenes she is sort of 'acting'. She adds these shots, varied throughout the video, possibly to add narrative. The whole music video represents the song quite well. Both the Video and the Song link together perfectly, in my opinion. Both the Song and Video are saying that the boy and girl could of "had it all" as referenced by the song and shown by the video.
Another good effect she uses is in some scenes where there are two scenes sort of 'blended' together making one of the scenes kind of transparent?
As the intensity of the song increases, the shot paces and transitions speed up. This is another reason why the video fits perfectly with the song.
At the end the final shot is of the girl with the boy behind her, then it fades out.
Katie Tancred
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